SHAPING THE FUTURE OFINDONESIA’S HORSE SPORT
We work across the broader horse sport landscape to develop the sport, strengthen its ecosystem, and create compelling events, content, and experiences that bring horse sport closer to wider audiences.
Indonesia’s Horse Racing (IHR) is one of our flagship initiatives, dedicated to advancing horse racing in Indonesia and bringing the sport to new levels of professionalism and engagement.
Our ambition is to make Indonesian horse sport a source of national pride, create new opportunities across the ecosystem, and connect it to the world stage.
WHAT WE DO

DEVELOP THE SPORT
Advancing Indonesia’s horse sport from traditional practices toward greater professionalism and international standards, while supporting the development of riders, jockeys, trainers, breeders, and other participants across the sport.

STRENGTHEN THE ECOSYSTEM
Building a stronger and more connected horse sport community by bringing together riders, jockeys, owners, trainers, breeders, communities, institutions, and partners, while creating opportunities for knowledge, development, and greater well-being across the ecosystem.

GROW THE AUDIENCE
Opening horse sport to wider audiences through engaging events, content, and experiences that make the sport more accessible, relatable, and exciting-bringing new generations closer to a sport that has traditionally been perceived as exclusive.

CONNECT TO THE WORLD
Connecting Indonesian horse sport, talent, and properties with the international sporting community through international partnerships, content distribution, events, and new opportunities for collaboration and exchange.

